Instagram is one of the biggest social platforms out there. We have not talked about Instagram on this website for a while now thus in this post I will be showing you my top 6 tips for Instagram Marketing. Why 6? That’s because I go above and beyond.
1. Instagram Bio is Your Ad Space
Getting a good impression within less than 7 seconds is ideal for any marketer out there and that is true for your Instagram Profile. Making a good impression will dictate if the user will follow your profile or not. Here’s some tips to make your bio more appealing
- Use Text symbols and Emoticons
- Use Line breaks
- Make it short and witty
- Add some humor if possible
2. Hashtags and Trends
Like other social platforms, Instagram does support hashtags and trends which you can utilize to your advantage. You can use Instagram Explorer to search for trending topics and hashtags that is related to your niche and use them on your post for free traffic.
If you have found a great hashtag that is trending, make a post that revolves around that hashtag and watch your followers grow.
3. Track Your Links
Any good Internet Marketer knows that tracking your links is crucial for any business. Tracking links will help you determine which offer or landing pages are working. This is great if you have multiple landing pages to test out. I would suggest using link shortener for this or Google Analytics.
Keep in mind that sometimes, Instagram is not fond of Link shortener such as bitly, but you can use goo.gl or make your own.
4. Mix Videos and Images
Spice up your profile by adding videos along with your images. Studies show that videos get a lot more engagements than images as users tend to tag their friends more on videos.
Videos are also great for visual story telling. A balance between videos and images is ideal so that your Instagram Profile will not get boring.
5. Images Should be Share Worthy
So a lot of Instagram profiles there are just posting random images found on the web and that is the problem. Make sure to only publish high quality images on your profile. Images should also be shareable. What I mean by shareable is that if you saw the image from another profile, are you likely to share that image to your friends? If not, then skip it and find another image.
6. Use Social Tools.
You should optimize your time by using social media tools. One example of this using Mass Planner to automate your social profile posts. You can free up a lot of your time and use it to promote your business. Mass Planner also has a social media forum where you can Instagram Marketing Tips on how to promote or grow your social media profiles.
A social media tool is always a great asset for your business.
There’s no better way to raise your business game up than to be active on Instagram. Feel free to share your thoughts and what you are currently doing to grow your Instagram Profile.