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Instagram: 100 million users active and increasingly used by brands

Posted by dotmaster on March 23, 2017 in Instagram |

Instagram has just reached the 100 million mark. This is not 100 million accounts, but 100 million active users in the last month.

These figures demonstrate the popularity of this mobile social network acquired by Facebook last spring. But even more important, they show that mobility is not only unavoidable, but it is undoubtedly the biggest vector of growth of the Internet.


Here are some figures from Instagram. 100 million active users per month, 40 million photos published every 24 hours, 8500 I like (Like) per second and 1000 comments per second.

According to a study published by Simply Measured, Interbrand’s 100 largest brands on Instagram are increasingly active. 41% of these brands publish at least one picture per week. While last fall, this figure was 31%. One of the interesting data from this study shows that 98% of photos published on Instagram are shared on Facebook. The social activity (commitment) around the photos shared on Facebook is 274 whereas it is only 22 on Twitter.

For example, the Oreo cookie brand launched its Instagram account just before the Super Bowl. In just a few seconds more than 2,200 people subscribed to this account. After the Super Bowl game, Oreo’s Instagram account already had more than 35,000 subscribers. As of this writing, there are 87,106 subscribers.

For some time, Instagram has been using the Web to promote its mobile application. Instagram has launched the profiles, these spaces present users and their photo on a web page. More recently, the flow of photos of the people to which a user is subscribed now appears on his web profile. This allows real-time tracking of photos that members of its network publish from the Instagram website.


Instagram: save your photos as draft and publish them later

Posted by dotmaster on March 17, 2017 in Uncategorized |

Instagram offers a new feature that will appeal to anyone who uses this service on a regular basis. It is possible to save pictures that you have edited in detail and publish them at the time you want. I regularly take a picture, start the editing job and eventually abandon the process because I’m not […]


With Marketplace Facebook launches in the classifieds market

Posted by dotmaster on March 10, 2017 in Uncategorized |

Facebook launches into the classifieds market. In short, you will soon be able to use your Facebook iOS app or Android to sell your old bike, furniture or any object in a few clicks for free. The concept of sale is not new on Facebook Since last year, it is possible to create groups that […]


Facebook Stories: zero innovation one hundred percent copy-paste

Posted by dotmaster on March 3, 2017 in facebook, News |

Facebook is testing a new feature called Stories. Yes, Stories as on Instagram, but especially as on Snapchat. Application that popularized this concept of building and sharing stories. What is Facebook Stories? This innovation is currently being tested on Irish territory. It looks very much like what Instagram has been offering for a few months. […]


Instagram reaches 600 million users

Posted by dotmaster on February 24, 2017 in Uncategorized |

The progress of Instagram is dazzling. In December 2014, this social photo sharing network had about 300 million users. Today, Instagram has more than 600 million users. That is $ 100 million more than six months ago. Instagram has proposed in 2016 a multitude of new features The addition of features such as Stories (snapchat […]


6 Tips to Supercharge Your Instagram Marketing

Posted by dotmaster on January 25, 2017 in Instagram |

Instagram is one of the biggest social platforms out there. We have not talked about Instagram on this website for a while now thus in this post I will be showing you my top 6 tips for Instagram Marketing. Why 6? That’s because I go above and beyond. 1. Instagram Bio is Your Ad Space […]


Facebook Messenger: add masks, stickers and filters to your photos and videos

Posted by dotmaster on January 9, 2017 in Social Media |

Clearly, Snapchat is a true source of inspiration for Facebook. Here is Messenger, adds a variety of tools that allow you to add masks, disguises, decorations and text to your photos and videos. As on Snapchat, Messenger offers visual effects that are displayed in real time. And this, before you even press the button that […]


Periscope: live broadcasts can be embedded on a website

Posted by dotmaster on December 30, 2016 in Uncategorized |

Periscope announces several new features that relate to Web versions, iPhone and Android.Periscope automatically creates a trailer for each of the broadcasts, allows integration of webcasts and offers autoplay from the Android version. Embed the webcasts The integration of a Periscope broadcast to a website through Twitter. It’s simple, just get the code that is […]


Periscope Link your account to your Twitter profile

Posted by dotmaster on December 23, 2016 in Uncategorized |

You can now link your Periscope account to your Twitter profile. This innovation may not seem very interesting. However, it significantly increases the visibility of Periscope users who are also active on Twitter. Adding the link of your Periscope account to your twitter account is simple. On Twitter.com (Web), just view your profile and press the […]


Twitter softens rule 140 characters

Posted by dotmaster on December 16, 2016 in Uncategorized |

Twitter finally softens the rule of 140 characters which is in place since the service was launched in 2006. But beware, this announcement does not mean that you can write tweets of infinite length. Say more about what’s happening! Rolling out now: photos, videos, GIFs, polls, and Quote Tweets no longer count toward your 140 […]

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